UPDATE: Seeking Donations to Spread Kindness to Family Targeted with Hate

Thank you to everyone who contributed to our Cultivate Kindness campaign – we are happy to report we have delivered a Kindness Basket to the Roland Family!

View our original post below:


In early September 2020, the Kansas City Star reported on a new family who moved to the Kansas City area. New faces appear in our metro area every day, and there is rarely a news story associated with it.

This time was different though – the Roland family – made headlines because they were targeted with hatred in their new neighborhood, near Parkville.

We posted this article on our Facebook page and the post garnered quite a bit of attention, including enthusiastic offers to help the Roland family. Luckily, the Star posted an update two days later detailing that the family has since been embraced and flooded with support and kindness.

The Roland Family’s story sparked something in us at SevenDays® – how can we help our community facilitate a larger-scale act of kindness when someone (or a group of people) is met with hatred?

Out of this problem, we devised a solution and our “Cultivate Kindness” campaign was born.

When we posted about the Roland family on Facebook, so many of you commented and messaged us asking how you can help. Cultivate Kindness is a coordinated effort you can participate in to bring an act of kindness to someone in our community who needs it.

How Cultivate Kindness Works:

  • Donate: SevenDays® and the Faith Always Wins Foundation, a 501(c)3 nonprofit, are accepting donations to our Cultivate Kindness campaign.
  • The funds donated are turned around by our organization to perform an act of kindness.
  • An example of an act of kindness performed through this designated fund is a Kindness Basket filled with SevenDays® t-shirts, kindness socks, and a note from us representing each of you who assist with the funds for this gift.
  • The more donations we receive, the bigger our garden grows and the more ripples of kindness we can spread throughout the community.

Any time the SevenDays® team identifies an opportunity to spread some much-needed kindness – when someone has been a target of hate – we must let them know that darkness can be overcome with light. Kindness and love drive out hate.

As simply and profoundly as Martin Luther King, Jr. stated “Darkness cannot drive out darkness, only light can do that. Hate cannot drive out hate, only love can do that.”

Thank you for encouraging us to be better stewards of kindness each and every day.

Together, we will make a ripple and change the world!